Is it Okay to Spoil My Baby at Every Milestone?
- Catherine Doyle
- Oct 24, 2025
- 4 min read
It’s a topic people love to debate - but let’s be honest, what a beautiful privilege it is to even be in a position where you can spoil your baby. Around the world, opinions will always differ, and that’s okay. Here’s my take.
So… is it okay to spoil your baby at every milestone? The answer truly depends on who you’re asking. If you’re asking your own heart - your motherly instinct - then the fact you’re even considering it already tells me you want to. And I believe, if that’s the case… then yes, you absolutely should.
Allow yourself to lean into your instinct.
And honestly - being super open and vulnerable here - me and my little family of four (myself, my partner, our baby and of course our dog) had a really tough year financially during our baby’s first year. We faced challenges many mixed-race couples will understand. I had just moved back to the UK after studying in Thailand for a year - and the country felt different. It was my partner’s first time here, and we were navigating the wild woods together. We didn’t have an overflow of support around us - truthfully, going into motherhood, the support I thought would be there almost vanished. Why is that? (Maybe a blog for another day!)
When I look back at my baby’s firsts, I sometimes feel a sadness that I didn’t celebrate and spoil him more - because he deserves it.
This little boy already shows the purest kindness. Sometimes he joins his daddy at the fridge eating grapes and runs over to give me one, just to make sure I’m not left out. When other children come down the slide or get the ball in the hole, he claps wildly and shouts “YAY!!!” the loudest. When something makes him belly laugh - he looks around the room to share the joy. He gives so much love to the world at just one year old, and I am so proud of who he already is. And I know - he deserves to be spoilt.
I wish, during all his “firsts”, I had been in a stronger position to go all out. But life moves forward. Here I am now - six months into Cuddily Club, 250 handmade baby gift orders later - and I feel fulfilled and proud of my journey. But if I could go back and spoil my baby more in those tiny milestone moments? I absolutely would.
We get one life. Our babies get one babyhood, and we only get one babyhood in our motherhood era (per child). What’s wrong with placing them on a numbered milestone cloth every month and capturing their development? Or dressing them in “my first” Halloween outfit, Easter outfit, Christmas morning pyjamas, first nursery day, first jab, first weaning meal… first steps?
Celebration is a form of love. And what a beautiful environment to grow up in - a home that notices, honours and embraces every tiny moment.
Of course, the word “spoil” sits on a huge spectrum. What one parent calls “spoilt”, another calls “loved”. I don’t personally believe material items define a child - but I do believe the education around value, gratitude and hard work absolutely does.
So my conclusion? If your love language is giving - give. Spoil them in love, time, comfort, and yes - cute little milestone treats if that brings you joy. But alongside that, also gift them perspective - show them the world, teach them kindness, effort and reward.
They took their first steps? Celebrate it! Want to buy them their first little trainers to mark the moment? Go ahead, mama and papa. They finished their first weaning meal? That’s huge - buy the plate and cutlery set that’s been sitting in your basket if you want to.
How you give is your unique journey as parents. Babies only really need love. As long as that’s present - whether you spoil them or keep it simple - you are doing enough.
Just remember: you are doing a fantastic job. Block out the noise. Soak it all in. Enjoy your baby - fully, wildly, unapologetically.
If you can spoil your baby - even in the smallest, sweetest ways - do it. I now get to help other mamas do exactly that through Cuddily Club.
With firsts in mind… Halloween is right around the corner.Will your baby be celebrating their very first spooky season? 🎃
At Cuddily Club, we’ve created the sweetest (and slightly spooky) range of creepy-cute, cuddily Halloween goodies - all of which can be personalised just for your little pumpkin. They’re the perfect way to spoil your baby ahead of the big day and fully embrace this magical first milestone.
Take a look at the products we've attached below:
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